NIANews · 2026-03-17 00:00

NIA participated in the 'MICE Innovation Open House 2026' event to share its vision for driving the economy through MICE innovation.

The National Innovation Agency (NIA) joined the 'MICE Innovation Open House 2026' event, where its director shared insights on leveraging innovation and technology to advance Thailand's MICE industry.

This collaboration among key government agencies aims to foster digital transformation, enhance Thailand's competitiveness, and position the country as a leading regional MICE hub.

Fast Facts

·Event: MICE Innovation Open House 2026
·Date: March 16, 2026
·Organizer: Thailand Convention and Exhibition Bureau (TCEB)
·Key participants: National Innovation Agency (NIA), Digital Economy Promotion Agency (depa), TCEB
·Discussion topic: Digital Transformation and the future of Thai MICE industry
·NIA's vision: Cost efficiency, Thailand as a safe zone for investment
·TCEB's focus: Digital Economy, Sustainability, MICE Winnovation project
·depa's focus: AI and digital system trends, support for tech providers and startups

Digitalization

Other

People Mentioned

Dr. Krithpaka Boonfueng

Director at National Innovation Agency (NIA)

Dr. Supawan Teerarat

Director at Thailand Convention and Exhibition Bureau (TCEB)

Dr. Warin Ratchananusorn

Acting Deputy Director-General at Digital Economy Promotion Agency (depa)

Source

NIA participated in the 'MICE Innovation Open House 2026' event to share its vision for driving the economy through MICE innovation.